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Archive for March, 2011

Maker’s Mark, the premium Kentucky bourbon whisky with a distinctive red wax seal, has chosen brand experience agency BEcause to spearhead a multi-tiered below the line campaign to get people talking about the brand in 2011. BEcause’s aim is to drive sales and increase brand loyalty through an integrated campaign that will include experiential marketing, [...]

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Brand experience agency BEcause is continuing to strengthen its client account management team with the recent appointment of Adam Shapland as account manager. In his new role at BEcause Adam will be working on a major integrated brand experience for one of the agencies newest clients Cafédirect. Prior to joining BEcause, Adam worked at Splendid [...]

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