Maker’s Mark, the premium Kentucky bourbon whisky with a distinctive red wax seal, has chosen brand experience agency BEcause to spearhead a multi-tiered below the line campaign to get people talking about the brand in 2011. BEcause’s aim is to drive sales and increase brand loyalty through an integrated campaign that will include experiential marketing, [...]
Archive for March, 2011
Maker’s Mark Seals 2011 Marketing Deal with BEcause
Posted in Our News, tagged Alcoholic drinks, because, Brand Experience, experiential, Makers Mark on March 9, 2011 | Leave a Comment »
BEcause Appoints New Account Manager
Posted in Our News, tagged because, brand experience agency, experiential on March 8, 2011 | Leave a Comment »
Brand experience agency BEcause is continuing to strengthen its client account management team with the recent appointment of Adam Shapland as account manager. In his new role at BEcause Adam will be working on a major integrated brand experience for one of the agencies newest clients Cafédirect. Prior to joining BEcause, Adam worked at Splendid [...]


